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Marketing Manager - Grou (NL)

  • On-site
    • Grou, Fryslân, Netherlands
  • Marketing

Job description

Do you recognize yourself in the following competencies?

  • Creative

  • Driven

  • Commercially minded

  • Organizationally sensitive

Then you are the Marketing Manager we are looking for!

The Marketing Department is responsible for developing and executing marketing strategies and operational plans using (online) marketing methods and tools for the entire UNIS Group. The department manages a wide range of marketing activities such as website management, creating mailings, designing trade fair campaigns, developing printed materials, content creation, social media management, and the use of AI tools. You will work closely with various departments within UNIS Group, particularly Sales, R&D, Procurement and HR.

What will you do?

  • You are responsible for developing and implementing marketing strategies, executing operational plans, and realizing all marketing and communication materials for both domestic and international markets.

  • You translate marketing strategies into concrete plans, objectives, and actions.

  • You lead the Marketing Department: coordinating marketing processes and ensuring optimal efficiency.

  • You collaborate with our international contacts to define the marketing strategy for each country.

  • You initiate and implement improvement projects for marketing activities by leveraging techniques such as marketing automation, targeting, AI tools, and lead generation.

  • You ensure brand consistency across all external communications, both domestic and international (printed materials, brochures, mailings, letters, etc.).

  • You define frameworks and guidelines for online content (website and digital media).

  • You identify opportunities and threats in the market and report them to management.

Who are we?

UNIS Group is an international partner in maintaining service continuity for industrial production processes.
We focus on repairing, preventing malfunctions, providing maintenance advice, and extending the lifespan of existing electronic modules.
Our goal is to ensure that companies experience minimal downtime and that production processes run as efficiently as possible.
Through activities such as repairs, we reduce downtime in the most sustainable way possible.

Over the past 40 years, this approach has made us one of the leading service providers in industrial electronics.

From our headquarters in Grou and specialized locations across Europe, Central and South America, we support local customers and markets.
Our global presence, combined with decades of experience and expertise, enables us to assist companies worldwide in maintaining their industrial processes.

What do we offer you?

  • A varied full-time position within a close-knit team.

  • An organization where collegiality, an informal work atmosphere, and room for personal input are key.

  • Flexible working hours.

  • A competitive salary and a comprehensive pension plan without employee contribution.

  • 25 vacation days for a full-time position, plus a time-for-time arrangement that allows you to take time off, for example, on a sunny day.

  • Travel allowance at the maximum tax-free rate per kilometer.

  • The option to enjoy lunch in our company restaurant at a low, legally required employee contribution — featuring fresh smoothies, a daily hot meal prepared by our in-house chef, a salad bar, freshly baked bread with various toppings, and a delicious dessert buffet.

  • An active employee association that regularly organizes social events and outings.

Job requirements

  • Extensive B2B experience, preferably in a technical or industrial environment.

  • Proven leadership experience.

  • Proficient in English and preferably also in Dutch or German.

  • Experience with AI tools, lead generation software, content and email marketing platforms. Experience with HubSpot is an advantage.

  • Knowledge of or interest in industrial electronics. If not, you are curious and eager to learn about it.

  • Creative and results-oriented, with the ability to turn ideas into concrete and measurable outcomes.

  • A proactive and flexible professional who maintains oversight and demonstrates ownership.

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On-site
  • Grou, Fryslân, Netherlands
Marketing

UNIS Group Quality in repair